Associate Director, Social Media - Razorfish - Austin, TX

Associate Director, Social Media - Razorfish - Austin, TX -

Razorfish is likely one of the largest interactive businesses on the planet and presently has greater than 2,000 staff in 20 workplaces in seven nations (Australia, China, France, Germany, Japan, the UK and the USA) focusing solely on digital marketing and know-how. Every workplace is crammed with alternatives for individuals who need to invent the digital future. It is a huge problem, however it’s an enormous Web, and there is work to be achieved.

Job Description: We’re in search of an entrepreneurial Associate Director, Social Media to hitch our quickly rising Social Media group. The Associate Director, Social Media acts because the lead useful resource to develop and execute revolutionary social media marketing methods and packages on behalf of his or her assigned shoppers. The Associate Director works immediately with the shopper and Razorfish groups to plan, execute and measure all elements of social media packages. As well as, this position supplies thought management to your complete company and its shoppers, serving as an issue skilled on all social platforms and their associated advert merchandise, in addition to the fixed stream of broader technological improvements and ensuing shopper conduct shifts that regularly influence digital marketing. The Associate Director oversees social media strategists and coordinators who’re chargeable for program execution.

Obligations:

• Lead the creation, improvement and execution of social media content material marketing methods together with conducting social media aggressive and social listening audits and, with the help of junior workforce members, creating social content material, channel, operational and measurement methods.




• Oversee and handle complicated social media/digital tasks from creating and pitching ideas to shoppers to implementing, executing and reporting on their successes and/or optimizations.




• Work with artistic, UX, and know-how groups to create revolutionary social content material and campaigns which might be rooted in viewers insights and platform capabilities throughout Fb, Twitter, Instagram, LinkedIn, Snapchat, Pinterest, and so on.




• Function a thought-chief and material skilled on social media platform improvements, content material greatest practices, and updates to advert merchandise, APIs and insurance policies.




• Managing and executing paid social media campaigns together with figuring out concentrating on and optimization methods and managing advert marketing campaign budgets.




• Help supply management and shopper engagement in drafting proposals, budgets and timelines for shopper tasks.




• Present common and constant engagement with shoppers round all elements of social programming together with (and never restricted to) social media channel management, content material creation, partnerships, promotions, influencer outreach initiatives, occasions, and so on.




• Function key day-to-day shopper counselor on social media technique with the shopper and troubleshoot points as they come up.




• Supervise and practice junior degree assets together with social media strategists and coordinators. Work with junior employees to make sure day by day, weekly and month-to-month objectives are being met and exceeded.




• Collaborate intently with different businesses and inner groups the place applicable.




• Perceive primary analysis methods and methodologies and use them to help improvement/execution of shopper campaigns




• Help in enterprise improvement actions similar to contributing to RFP responses and proposals.




• Exhibit robust understanding of market and digital capabilities.

Qualifications:

• 5 to 7 years of social media and digital expertise at a public relations/communications, interactive, advertising, or marketing company.




• Expertise creating, pitching and executing social media campaigns or content material collection on behalf of a sizeable piece of enterprise.




• Expertise integrating social media programming and communications throughout a number of platforms and channels.




• Robust information of social media distributors starting from listening and viewers analysis instruments to social media CRM platforms, and promotional instruments.




• Curiosity for uncovering rising social media platforms and/or first-mover alternatives on present platforms.




• Robust digital communications and content material improvement background.




• Robust experience with social media measurement instruments and platforms; well timed information of tendencies and scorching subjects.




• Earlier expertise creating, managing and implementing influencer packages; expertise with promotions, sweepstakes/contests and partnerships a plus.




• Superior written and verbal communication expertise and skill to counsel shoppers’ on on-line marketing points and content material methods.




• Information and expertise with on-line points/fame management programming a plus.




• Information primary programming expertise comparable to HTML, CSS, and so on. are a plus.




• Capacity to handle budgets and calculate program ROI.




• Wonderful interpersonal and presentation expertise.




• Potential to assume, plan and execute resourcefully, throughout a number of duties, with minimal supervision.

This can be a full-time alternative situated in Austin, TX.

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